Chief Creative Officer
Leland is the Chief Creative Officer of Chobani. Prior to joining Chobani in 2016, he was the co-founder and Chief Creative Officer of Collins, a brand and design consultancy with offices in New York and San Francisco. His work for clients such as Spotify, Airbnb, Target, Instagram, Coca-Cola, Microsoft, and Facebook has earned honors from Cannes, AICP, Effies, and Communication Arts, among others. In 2011, Campaign magazine selected him to its “Global 30 Under 30” list. In 2015, Forbes named his team's music video for Azealia Banks "the future of music videos." That same year, Fast Company, Wired and Design Week named his global redesign of Spotify as the year's best.
A leader on design, innovation, and the future of brands, Leland has spoken at Mexico’s Ministry of Economics, Yale University, SXSW, Princeton, Museum of Art & Design, HOW Design, Design Management Institute, ICOGRADA, Gravity Free, RGD, AIGA, and Re:Design, among others.
A faculty member of the School of Visual Arts MFA program, Leland teaches “Systems Thinking and Systems Design” and “Designer as Entrepreneur.” He also a board member of the AIGA/NY between 2014 and 2016.