Check out the conference agenda for a complete lineup of our speakers. Also, follow our speakers on Twitter via this list: @4As/CreateTech-Speakers.


Stuart Eccles

Technical Director, Made By Many

Stuart has a Master's Degree in Engineering and 10 years experience as a software engineer, technical architect and management consultant working on internal systems and large-scale Web sites and applications. In 2007 he founded Made by Many with Tim Malbon, William Owen and Isaac Pinnock to create a new type of agency--a social technology company that works more like a Web start-up. At Made by Many, Stuart acts as the managing partner and lead technologist. He is an advocate of and frequent speaker on agile project methodologies and lean manufacturing philosophies applied to the strategy, design and development of digital services and products. As a night-time coder, he plays with Ruby, Python and Ardunios as well as contributing to a number of open source projects.


Glen Fellman

Senior Vice President and Group Creative Director, McKinney

Glen is a lot more creative than he looks. He came to McKinney from Minneapolis, where he spent several years trying to bridge the whole digital-traditional creative divide. In fact, he helped Carmichael Lynch establish a digital creative discipline and created award-winning work for Porsche, Harley-Davidson, IKEA and Northwest Airlines. As a group creative director for McKinney, Glen has helped shape the on- and off-line work for Qwest, several Brown-Forman brands, NASDAQ and Travelocity. All despite looking quite ordinary. Glen received his BA in Communication Arts from the University of Wisconsin-Madison and an MBA certificate from the University of Liverpool.


Nancy Hill

President and Chief Executive Officer, 4A's

Nancy Hill was named President and Chief Executive Officer of the American Association of Advertising Agencies on February 1, 2008. Previously, she served as Chief Executive Officer at Lowe New York.

A veteran of 4A's member agencies on both the east and west coast, Ms. Hill has served as Executive Vice President and Managing Director at BBDO New York, where she oversaw several of the agency's largest accounts.

Ms. Hill joined BBDO from Hill | Holliday, where she was first President of its San Francisco office, and later served as Executive Vice President and Managing Director for New York. In San Francisco, she was named one of the "75 Most Influential Women in Business" in both 2001 and 2002 by the San Francisco Business Times. Her background is steeped in technology experience from clients such as Cisco, Microsoft, LucasArts, Sybase, Sony, and Verizon.

Ms. Hill began her career in the recording industry. Later, she spent 11 years at Doner in Baltimore and TBWA\Chiat\Day before moving to San Francisco to lead Goldberg Moser O’Neill, which became Hill | Holliday in 2001.

Ms. Hill has served on the Board of Directors of the Miami Ad School and led the launch of its New York campus. In addition to many teaching engagements throughout the country, she is actively involved in a community and education program in Ecuador where she has a home.

Andy Hood

Executive Creative Development Director, AKQA

Andy Hood is Executive Creative Development Director at AKQA. He founded and continues to lead the Creative Development team, which specializes in using rich interface development technologies to deliver world-leading user experiences to the most prestigious brands across a wide range of platforms and devices.

During the past ten years, Andy and his team have developed award-winning interfaces for clients such as Nike, Warner Bros, Heineken, Fiat and McLaren. The Creative Development team has also worked very closely with Microsoft and Adobe, developing showcase R&D projects with their latest rich experience technologies.

Andy has been a featured speaker at some of the biggest industry events around the world including Adobe MAX, (Barcelona), Microsoft MIX (Las Vegas), Adobe Live (London), Envision (Dubai) and FlashForward (New York).

He owns an iPad, iPhone, HTC Nexus One, Nokia 6301, Samsung Galaxy S and Galaxy Tab, HTC Trophy Windows 7 phone and Motorola Droid 2. His desk drawer is tomorrow’s digital museum.


Gary Koelling

Director, Emerging Platforms, Best Buy, Inc.

I grew up on a farm wanting to be a writer, went away to the city and learned how to write, then became an advertising account guy. I didn't like that, so I became an advertising copywriter. I worked at some cool agencies on cool brands. I liked that a lot. Then I became a creative director and that was pretty fun too.

My current title is Director, Emerging Platforms at Best Buy, Inc. I am the founder of,, and lead several emerging technology projects within Best Buy, including Best Buy mobile apps and Web services including BBYOpen - fka Remix.

I'm a maker and a student. I talk to lots of people and companies about emerging technology. I don't know if it's helping, but I enjoy it. And though most people don't believe me when I tell them, I used to feel I was better off angry. These days I guess I'm learning that angry's not enough.


Marcel Kornblum

Creative Technologist, Stink Digital London

Marcel has been the Creative Technologist at Stink Digital London since before they officially opened their doors in 2009. In that time he's worked on a wide range of projects including big budget interactive films, live-streamed one-to-one online giveaways, and Facebook and mobile applications for clients as diverse as Gucci, Sony, Lexus, Wrangler EMEA and Cadbury. He now heads up a multidisciplinary development team of between 5 and 15 people, working on up to 5 simultaneous projects for clients on two continents.

He previously headed up the technical team at an online retailer having done a freelance stint, and he initially cut his teeth at an interactive production house after graduating from Edinburgh University's Software Engineering and Artificial Intelligence course in 2002.

Kati London

Director of Product, Zynga

Kati London designs, develops and builds opportunities for interacting with others, whether that be for people and plants, residents of Gaza City and Tel-Aviv, or gamers playing tag with tiger sharks in the Great  Barrier Reef. Her work has been featured in the Design Museum of London, the Museum of Science & Industry, and the Victoria & Albert Museum, among others. She frequently speaks on digital/physical hybridization and real world games. Her work in both games and the early internet of things has been profiled in the New York Times, National Geographic, Der Spiegel, the BBC, Wired, and more.

Kati is currently Director of Product for Zynga New York. Previously, she was Vice President and Senior Producer at Area/Code, where she developed projects for clients that have included: the John S. and James L. Knight Foundation, Foursquare, the United Kingdom's Department for Transport, the BBC, Channel 4, the Carnegie Institute/Girls Math and Science Project, Disney Imagineering, Nike, Discovery Channel, CBS, MTV, and the Peter G. Peterson Foundation. In 2010, London was named by MIT's Technology Review Magazine as a Top 35 Innovator Under 35.


Trevor O’Brien

Vice President, Creative Technology Director, McKinney

Joining McKinney in 2008 as Technology Director, Trevor provided fresh, innovative technology solutions for the agency and its clients. In addition to implementing a dynamic ad platform for Qwest Communications campaigns, he also helped create new Web sites at and Most recently, Trevor led a small, agile team to create the new, a site optimized for mobile touch screens that became the first to win both Mobile Site of the Day and Site of the Day honors at FWA. In a previous life he led the development of a digital out of home platform used to power some of the world’s largest digital signage networks. He was named Creative Technology Director in December of 2010. Trevor is a computer science graduate of the London University of Greenwich.


Nick Parish

North American Editor, Contagious Magazine

A longtime journalist and editor, Nick Parish helps run London-based Contagious Communications in North America, directing and developing content for its quarterly briefing book, special reports, Web platforms and leading client-based consulting projects, focusing on emerging innovative global technology, non-traditional marketing and developing business intelligence.

Adam Petrick

Senior Global Head of Brand Management, PUMA AG

Adam Petrick is the Senior Global Head of Brand Management for PUMA AG. He's responsible for guiding the global consumer interaction teams and overseeing retail, wholesale, digital and product marketing, as well as the newly created event retail team. In his eleven and a half years with PUMA, he's worked on the creation of the brand's first e-commerce site, managed the creative development of all global advertising campaigns, and defined the brand communications strategy both globally, and specifically for the China market in the lead-up the 2008 Beijing Olympic Games. He's originally from the Philadelphia area, but currently resides in Boston. 

Matt Powell

Executive Director of Creative Technology, kirshenbaum bond senecal + partners

Matt leads kbs+p's Creative Technology capability and is a partner in it's Spies & Assassins unit. His team is responsible for technology strategy, technical project management, Web/application/platform development, quality assurance, platform maintenance, and online advertising production. He's a key collaborator on all things technical/digital/social/CRM.

Prior to joining kbs+p in January 2006, Matt ran a boutique digital agency in Boston where his notable clients included Baskin-Robbins, Dunkin’ Donuts, Gillette, Hasbro, and Oral-B.

He is also Co-Founder and Chief Technology Officer at Second Button, a Web-based made-to-measure clothing manufacturer.  Prior to founding Second Button, Matt co-founded Ergo, a healthcare technology company working to improve compliance among patients with chronic conditions.

He lives in Brooklyn's Greenpoint neighborhood among some of the best butcher shops in NYC.


Scott Prindle

Vice President, Executive Creative Technology Director, Crispin Porter + Bogusky

Scott Prindle joined CP+B in early 2006 to build out and lead an in-house, creative development team focused on the innovative use of emerging technologies for the Web, mobile, social media and beyond. In the past five years, his teams have helped concept, prototype, and develop work for Burger King, Domino's, Best Buy, Coke Zero, Microsoft, Old Navy, American Express, Bolthouse Farms, and Jose Cuervo. Their work has received numerous awards including being named Interactive Agency of the Year three times at the Cannes International Advertising Festival.

Prior to CP+B, Prindle was a technology director at R/GA Interactive in New York, overseeing architecture and development for Nike (,, and, Nokia, and IBM.

Scott is the Co-Chair of the 4A's Creative Technology Committee, and is on the board of Boulder Digital Works. He is also a regular speaker at conferences such as CaT, SXSW, Digiday Mobile, Appnation, and Advertising Week.

Saneel Radia

Head of BBH Labs/Director of Innovation

After being overthrown as Secretary of the San Antonio chapter of the Transformers Club at a young age, Saneel Radia was forced to fall back on another passion. He now ensures brands make the most meaningful connection with people. He does so as US Head of BBH Labs and Director of Innovation at BBH New York.

An atypical hybrid talent, Saneel has been both a Creative Director and a Media Director. He’s serviced clients such as Google, Kellogg, General Motors, Hewlett-Packard, Procter & Gamble, Nintendo and Miller, helping them uncover actionable consumer insights and craft dynamic communication ideas, both born from a deep understanding of digital media and culture. More succinctly, one could say he’s the Mayor of the Interwebs.

Prior to his current role, Saneel founded the Alchemy practice at Denuo, an industry-first reinterpretation of a creative department built on a foundation of media sensibility and insights. Prior to that, he was the driving force behind Play, a division of Denuo that broke ground as the largest and most-awarded consumer marketing services company focused on the videogame industry. He’s been recognized as an Internationalist “Agency Innovator” (2009), an Advertising Age “Twentysomething” (2005) and as MediaWeek’s “Media All-Star” in the Non-Traditional category (2006). He still awaits an award for his superlative Twitter wit as @saneel.

In 2009, he graduated with honors from the executive MBA program at the renowned Berlin School for Creative Leadership. However, he did not fall victim to social pressure and rejected numerous Facebook friend requests of his classmates. Yet another accomplishment for which he will receive no award. Saneel currently blogs at 


JP Rangaswami

Chief Scientist,

As Chief Scientist at, Rangaswami will focus on helping’s European customers think about innovative ways to use the real-time, mobile and social capabilities provided by Salesforce apps and the platform.

Rangaswami joined in November 2010 as’s first Chief Scientist. He is tasked with the responsibility of contributing to’s product strategy and ensuring that the benefits of cloud computing are being promoted globally.

Prior to joining, Rangaswami spent four years at BT in London, most recently as Chief Scientist of the BT Group. He brings over 30 years’ of technology experience to with large multinational companies. This includes holding the role of global chief information officer at investment bank Dresdner Kleinwort Wasserstein, which he joined in 1997. While there, he established his reputation for innovation within the enterprise, culminating in a series of Harvard Business Review case studies. Rangaswami has also held a variety of leadership and technology positions at Burroughs Corp., Data General and Hoskyns Group.

Rangaswami is chairman of School of Everything, an educational start-up that teaches a broad range of socially focused topics via the web. He is also a venture partner at Anthemis Group.

Rangaswami is a Fellow of the British Computer Society, a Fellow of the Royal Society of the Arts and is a Chartered IT Professional of the British Computer Society.He writes a popular blog called Confused of Calcutta, and contributed a guest chapter to The Cluetrain Manifesto, a best-selling business book.He holds a Bachelor’s degree in Economics and Statistics from St. Xavier’s College, University of Calcutta.


Shailesh Rao

Vice President, Business Development, GoldRun 

Shailesh Rao is VP of Business Development for AR platform GoldRun. While focused on developing programming for GoldRun’s expanding list of clients that include H&M, Young & Rubicam, Esquire magazine, A&E Network and Universal Pictures, he also handles a wide variety of duties related to product development and overall brand strategy. Prior to GoldRun, Shai held key management positions with companies such as Rhapsody, where he helped launch, and Surface Magazine where as Executive Editor he refined the magazine’s editorial vision and managed client relations, developing multi-platform marketing initiatives and signature brand extensions. He had been working as a strategist with renowned architecture firm Rockwell Group and experiential design studio Formavision before joining GoldRun in spring 2010, and has since cultivated an expertise in the area of mobile marketing and next generation interactive advertising.


Chris Riegel

Founder and Chief Executive Officer, STRATACACHE 

As the Founder and CEO of STRATACACHE, Mr. Riegel leads the company’s strategic direction, technology development and engineering operations. An expert in emerging technologies, STRATACACHE is Mr. Riegel’s third successful startup in his 20 years in systems and networking technology ventures. Possessing a unique combination of technical aptitude and business acumen, Mr. Riegel takes great pleasure in making personal appearances at client engagements. He is also a voracious reader and consumes volumes of technology and business literature daily.


Scott Roen

Vice President, Digital Marketing, OPEN Digital

As the VP of OPEN Digital, Scott Roen manages a team charged with the strategy, development, and management of online, mobile, and emerging platforms.

Prior to joining OPEN, Scott led the development and management of digital products for Global Merchant Services. His team was responsible for launching a global offers platform currently in 118 countries, the first targeted multi-currency loyalty program, and a coupon-less fulfillment engine that has been leveraged by thousands of merchants. Scott previously served as the director responsible for developing and rolling out the American Airlines Corporate Co-brand. Prior to joining American Express, Scott held new product development and marketing roles at United Airlines, Oracle Corporation, Scient, and Hewitt Associates.


Brian Skahan

Vice President, Creative Technology Director, Crispin Porter + Bogusky

Since joining CP + B three years ago, Brian has led the technical architecture and creative technology teams for clients including American Express OPEN Forum, Microsoft, Old Navy, Dominos, and Guitar Hero. Before joining CP + B, Brian led the development for sites across the web including the primary sites for Redken, Science Magazine, the Make-a-Wish Foundation, the British Medical Journal, Harvard’s Institute of Politics and Kennedy School of Government.


Eddie Smith

Chief Revenue Officer, Topsy Labs

Eddie has been building businesses within the digital marketing sector since the mid 90’s, focusing on creating solutions using technology, data and media. He is currently Chief Revenue Officer with Topsy Labs, responsible for leading the company’s product strategy, account management and sales efforts. Before Topsy, Eddie headed up Quantcast’s platform business, integrating Quantcast data within the audience buying ecosystem used by trading desks, demand side platforms and exchanges. Prior to Quantcast, Eddie led’s network distribution, marketing and sales efforts, pioneering the development of socialized ads through Facebook and Twitter-enabled content. He’s been actively involved in the evolution of social advertising, co-chairing IAB’s social ad committee & co-authoring the IAB’s initial Social Advertising Best practices. Eddie’s prior professional engagements include NexTag, DoubleClick and Reuters Marketing Information.